On my YouTube channel Purnell’s Production, there are currently 3 interviews out now! Each artist whom I grew to know on a personal level. In my process before actually choosing my artist, I listen to their music and message. If I like their message I go further with proceeding if there is something I see in them. Most artists have a hunger to succeed and better themselves and go through years of development to perfect their sound. I want to start the beginning by working with musicians. I enjoy the process of learning them, where they come from, and how they were cultivated into who they are now. While researching people, I found it more beneficial to be in the human business first rather than the music business, more empathic.I do all of this in the hope to become a Music A&R, I want to make the unknown, known.

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My first Interview was with Karisma PHX Kid, Karisma is a Phoenix local artist who spits knowledge and wisdom from his personal experience from being kicked out of school and growing up into the strong  Ingenious/Chicano man he is now. He talks about the come-up of being an independent artist and inspiring those around him because at a point in life that's what he needed the most.